The real estate sector is getting a lot of traction in the
digital world. The only reason behind this is the increasing usage of
smartphones among users across the globe for the majority of tasks. Moreover,
people have become more mobile now.
By this, we mean that when you observe your surroundings, you
will not notice that someone is making a shift. Now, this shift is not just
about moving to a new home, but to a new
city or country.
Moreover, this change in the lives of people is now reached
to mobile technology. Using apps such as Trulia or Zillow, it has become
quicker and easier to buy or rent any house. But what is the fascinating thing
about them and why you should consider developing an app like Zillow?
get straight to the point & review some statistics of the app:
- Zillow serves more than 195 million users across the globe
and it earns a revenue of $1.3 billion via different conversation models.
- 80 million homes on zillow are updated by users.
- It consists of a database of more than 110 million homes.
As per the National Association of Realtors report of 2018,
more than 73% of people use a smartphone, tablet, app, or a website to an app
to search for a new home.
This indicates that the real estate business is making its presence online. Whether you are a real estate business owner or you are an entrepreneur who wants to enter into the real estate industry, then you should consider real estate app development.
In this blog, we will provide pointwise information about
making an real-estate app like zillow.
Everything you need to know if you want to build an app
Here is the list of different aspects that you should know
before developing an real estate app.
you should consider while building an App like zillow
Clear UI/UX design
A real estate app more or less depends on the usability side;
therefore, a clear and concise design should be the priority.
Effective Searching machine
This is another essential point which you should consider
when building an app like Zillow. When people are searching for a home, they
want to find a home as quickly as possible, and therefore you should integrate
various benchmarks that ease their tasks.
You should include a prominent and organized library of
photos in your app. This is essential as people will first view photos before
making any decision.
During the development process, you should store all of your documents and stores in one place. For this, you should utilize NAR and MLS databases to enhance the streaming speed.
Features that you must integrate in your Real
Signup is the most essential thing in the majority of mobile
apps. Therefore, you should include it in your real estate app also. This
should be real-quick, and as soon as a user sign’s up, you should provide a
smooth onboarding process that explains all the basics of your app. This
includes different features of the app, type of navigation pattern, etc.
Advance search & Filter
With a massive amount of data present in a database, it is
heavily essential to display it accurately. But, the main issue is to provide
specific information to users in the best possible manner.
To display things in an enchanting way to users, you should
include different advanced search and filters like location, price range,
square foot, year developed, property type, extra facilities, and many more.
The users of the app want to know in detail about their
neighborhood before selecting a property. This can be done by integrating maps
into your app. The map will provide details about various things located near
the property, such as:
- Crime rates
- Local population
- Schools, colleges, & hospitals near the place
- Opinion about the neighborhood
Details about the property
Users of the app always want to know more about any property;
therefore, you should provide enough information about it. This includes
different things such as type of property, address, photos, area, address, lot
size, and much more.
Video tours can be integrated into apps based on streaming
and imaging technologies present in the market. A properly scripted and
professionally shooted video should be integrated into the app to provide video
tours. This will save a vast amount of time for users and they will get a clear
idea about a particular property.
3D VR Tours
There are a lot of properties that are under construction. If
a user wants to buy something that is still not developed fully, then you can
provide a virtual presentation about the property. You can include a video
about any property in the app which a user can watch from any part of the
In any business where you have to handle a huge amount of
information, databases play a vital role. In the case of a real estate app, you
have to continually add details about different properties, owners, agents, and
many more. Here, you have to utilize an extensive database which can store all
these details. To achieve this, you can include either NAR, MLS, or any other
third party database.
With the help of push notifications, you will be able to keep
current users of the app engaged and also attract new users to the app. You can
send push notifications about different things like new property updates, the
price drop in a property that a user liked or saved, or anytime there is an
update in current property.
With the help of this feature, users can check which
properties they have looked at in the first place. This option looks similar to
the “Add to Cart” button present in an eCommerce store.
How much does it cost to develop an
app like Zillow?
The cost of developing a real-estate app depends on a lot of
things such as the location of the development team, size of team, technology
on which you want to build an app, backend, and many more. In general, the cost
of developing a fully-functional real estate app ranges between $10,000 to
$50,000 and more.
How to monetize your real estate app?
After developing a real-estate app, it is considered worth
only when you can generate profits. However, you think about monetizing the
experience of the users without affecting the user experience. Some common ways
to monetize real estate app are given below:
This is an identical method of monetizing that is used by a
majority of apps. With this method, you will earn revenue either from total
views or taps.
Using this model, you can keep your app completely free.
Also, the higher the audience, the higher the revenue you can expect. The main
drawback of this model is the adverse effect on its UX. Therefore include a
limited number of ads.
Zillow is using this model. It gives freedom to real estate
agents and brokers to promote their services at a specific price directly to
prospects. By doing this, users will not see any irritating ads. Ads will only
be shown to customers who are ready to do a transaction. The ads will be
showing profiles of any brokers or agents who are particularly working with a
property for buy or rent.
This is yet another popular way of generating revenue from
the app. Using this model, the app will be available to all the users with some
primary features & functionality. In case users want to access more
features, they have to purchase a premium
version. This premium version will be free of ads.
Before putting your idea in front of the public, you should
have a brief idea about your real estate app. For this, you can refer to the
competitor’s app in the market. Moreover, you can present your idea to a
professional real-estate app development company; they will provide the most
unique and innovative solution for your project at an affordable cost.